| Affiliate Marketing... Beginner's Guide When you have The Affiliate Program™ Software running your Affiliate Program, you know you have the most sophisticated, most complete Affiliate Program Marketing Software available. But how do you attract new websites to join your Affiliate Program, and become your Affiliate Member? This page is packed with resources and tips designed to help you market your new Affiliate Program. You'll find both onsite and offsite links to great information about: If you're looking for something that you don't see here -- we'd love to hear about it. You can call us at 816-415-0776 or email us at info@infokwik.com. Where to Find Affiliate Members When you market your website with Affiliate Program Marketing, you can offer other website owners an EASY way to make money with their current website. When you have The Affiliate Program™ Software managing your Affiliate Program, you know you have the most comprehensive Affiliate Program Marketing solution available. Your Affiliate Members can see their real-time statistics with their very own password-protected administration page - they'll know you're software keeps you "honest". They'll receive monthly statements to show their account's activity. And, you can communicate with all your Affiliate Members with a click of the mouse - The Affiliate Program™ Software will allow you to broadcast email to all your Affiliate Members. But, where do you find Affiliate Members? Below, we've identified 3 basic types of prospective Affiliate Members. Plus, we show you one very easy-to-use tip to uncover some prospective Affiliate Members that you may not have considered. Your current customers and current website visitors. Promote your Affiliate Program on your site - who better to recommend your products and services than your own customers? "Join our Affiliate Program" - you see that on more and more websites each day. Allowing your customers to become Affiliate Members gives them a sense of loyalty, and a way to promote their favorite products and services. Non-Competing, "Complementary" Sites. "Complimentary" sites are a perfect place to find excellent Affiliate Members. If you sell "gardening tools", a site that sells books on "gardening tips" would be a perfect Affiliate Member. If you sell software, try looking for sites that sell computers or computer parts, or other related industries. Finding sites that attract your target market, and those who can benefit from recommending your product or service to their visitors, is the goal. Content-Oriented, Interest-related sites Many netrepreneurs have started content-oriented websites that earn money from advertising dollars alone - they may not directly sell any products on these sites. You could either pay to advertise on their site, or you could offer them a commission on sales that result from their site. By doing so, you lower your risk and manage your cash flow better, while your new Affiliate Member can earn more money in the long run, by earning commissions on resulting sales, instead of charging you for advertising up-front. If your site promotes a book on "building family values", try finding sites where moms get together and chat or sites where religious organizations promote their ideas. A site that promotes "energy conservation and less pollution" would be a great Affiliate for your "solar-powered heating system". Content sites that are a used as a resource for your target market are ideal Affiliate Members. You are inherently endorsed by the website, and they have an incentive to ensure you get sales. Complimentary Websites Here's a great way to uncover prospective Affiliate Members that you may not have otherwise considered: Pretend you are a customer of your product or services. If you sell "picture frames" - do a search in your favorite search engine for "picture frames", or some other term that your customers would search for. What do you come up with? There are probably some competitors listed, but there are probably a lot of photo studios, art studios or camera companies. Contact these website owners - offer them the opportunity to direct customers to your site for the frames they'll need for the pictures they'll be purchasing - and offer them the opportunity to make additional income in commissions with your Affiliate Program. Why They Will Join Your Affiliate Program When you approach a website owner with the opportunity to earn money by simply referring their customers and website visitors to you, they must understand that: 1. They will earn a specific commission for each sale they send you. 2. You are offering a Quality product or service, and you stand behind your products, just as they do theirs. 3. Offering your product or service does not compete with them 4. Offering your product or service will be a Value Added Service for the benefit of their visitors. (Thereby enhancing the experience their current customers and website visitors have while visiting their site.) 5. Offering your product or service will increase their revenue - both by increasing sales of their product and increasing revenue per visitor. 6. Their website visitors are going to leave their site anyway! Where will they go? By giving website visitors a great place to go, website owners can now cash in on an often-overlooked, revenue-generating "Exit Strategy". 7. You are using sophisticated tracking software, The Affiliate Program™ Software to "keep you honest". Proper implementation of this software will ensure that every resulting sale will be credited to your Affiliate Member. The Affiliate Program™ Software allows them to "Test the system", and verify their statistics in REAL-TIME with their password-protected personal administration page. 8. By placing your banner on their site, they will increase their "credibility" - they have a site that people want to advertise on; the company that's advertising on their site is a great one - yours! |